Kanye West trademarks ‘Yeezy’ beauty and skincare products

Kanye West looks set to get into the cosmetics industry.

His company has filed a ‘Yeezy’ trademark for a range of beauty and skincare products, including face masks, makeup, nail polish, moisturisers, shaving cream, bath gels, body oils, perfumes, false eyelashes, hair care products and more, reports TMZ.

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The report also notes the legal documents cover “some hygienic products like toothpaste and deodorant” and “even scented pine cones and aromatherapy pillows.”

In 2017 a similar trademark was filed by his DONDA company and has not yet resulted in the release of any products.