For this release, the label head shares the stage with reggaeton and Latin rap star Billy Ronca. Born in Brazil and raised across Europe, Ronca is now based in Puerto Rico, where he has collaborated with reggaeton icons such as Baby Rasta y Gringo. His reputation as a formidable singer and writer has made him a standout talent, and his partnership with STBAN has resulted in another high-energy addition to the FLAMENCA catalogue.
Reflecting on the track's meaning, Ronca explained, “This song is about self-love and awareness. Sometimes we’re the ones who put people on pedestals they never deserved, and when that happens, it’s up to us to bring them back down. It’s a reminder to protect your energy, choose good vibes, and not waste time on people or situations that don’t add value to your life.”
He added, “The line ‘era pa’ siempre que me tuviste’ reflects a contradiction that tells a deeper story—two people living the same relationship with completely different intentions. For one, it felt like forever; for the other, it was just a moment. Even though the lyrics are simple, the message goes deeper: it’s about self-respect, emotional clarity, and knowing when to let go.”
The production features Ronca’s sun-drenched vocals and fluid rap delivery, which serve as a perfect foil for STBAN’s evolving sound. Gentle guitar strums are layered over rolling percussion, while shimmering Latin brass builds the intensity. It is a sophisticated piece of Latin electronica, perfectly timed for the European summer season.
“We’ve just been in Ibiza and the reaction to the track was amazing,” the FLAMENCA Records label boss noted. “It’s the perfect track to get the terrace session going or dial the heat up on the club dance floor. Another great addition to our FLAMENCA Records discography.”
